Company and people signal types
This article outlines the key signal types you can monitor across the companies and people in your saved lists in Firmable.
Prerequisites
- You are on a Small Teams or Teams Pro plan with Firmable.
- If you’re on an Individual plan and want to invite additional users, email support@firmable.ai to upgrade.
- You have existing lists created. No lists yet? Learn how to create your first one here.
- Learn more about what signal agents are and how to create one
Company signal types:

- Awards and recognition: Announcements of accolades, certifications, or industry recognitions received by the company.
- Bankruptcy and insolvency: Tracks when a company declares bankruptcy or becomes insolvent. A high-intent signal indicating major financial distress, provides visibility into financially impacted organisations for risk monitoring, account management, and strategic prospecting.
- Certifications and accreditations: Attainment of specialised industry accreditations and certifications.
- Client and Partnership Loss: Tracks when a company ends a partnership or loses an existing client relationship.Helps surface organisations potentially undergoing commercial change, creating opportunities for competitive outreach and market monitoring.
- Client success stories: Showcasing successful projects or partnerships with clients.
- Company mobile found: A new mobile number associated with the company has been found.
- Competitive intelligence: Identifies competitive relationships and market positioning between companies.
- Compliance updates: Identifies competitive relationships and market positioning between companies.
- Corporate social responsibility (csr) initiatives: Announcements related to the company's social responsibility efforts, including charity events and community involvement.
- Employee well-being and culture: Content focused on well-being, company culture, team-building moments, and internal achievements.
- Event participations and announcements: Information about upcoming or recent events such as conferences, expos, webinars, or trade shows.
- Financial updates: Announcements of financial performance, earnings, or fiscal reports by the company.
- Health and Safety incidents: Health and safety incident reports across companies.
- Leadership changes: Announcements regarding changes in the company's leadership, such as new hires, promotions, departures, or restructuring of key executive roles.
- Leaver: An employee has left the company.
- Litigation regulatory issues: Legal actions, regulatory compliance issues, and litigation involving the company.
- Market trends and insights: Updates on industry shifts and emerging trends.
- Mergers and acquisitions: Tracks company acquisitions, mergers, and asset purchases to identify market consolidation and strategic moves.
- New c-suite appointment: A new c-level position has been added.
- New job posted: A new job has been posted at the company.
- New joiner: A new employee has started at the company.
- New product and service launch: Announcements regarding the introduction of new products or services offered by the company.
- Operational updates: Company operational changes including facility closures, restructuring, and operational adjustments.
- Partnership announcement: News on company collaborations and alliances.
- Product and business expansion: Indicating the company's efforts to expand into new markets or cater to localised audiences.
- Product promotions: Announcements on new products.
- Project updates: Progress updates on ongoing company projects and initiatives.
- Public relations announcement: Announcements about media appearances, interviews, or publications featuring the company.
- Recruitment and hiring: Job postings and career opportunities.
- Reorganisation and restructuring: Major organisational changes including downsizing, asset sales, and facility closures
- Security information: Announcements related to security alerts, breaches, or cybersecurity updates.
- Service disruptions: Major service and network disruptions across companies.
- Strategy updates: Key business and strategy updates.
- Though leadership content: Posts sharing expert insights, articles, case studies, or educational content on industry trends.
People signal types:

- Person mobile found: A mobile number has been added.
- Work email found: a work email has been added.
- Personal email found: a personal email has been added.
- New in role: a person has a new role at a new company
- Left a role: a person has left a role at their current company
- Role change: a person has changed roles in the same company.
Want to start monitoring these signals? Learn more about what signal agents are and how to create one